Brand Activity Manager (Contract)

Job title: Brand Activity Manager (Contract)

Job description: The person is responsible for the development and execution of below the line (BTL) activities in a market.

Key Responsibilities Include:

• Reporting to the Trade Marketing Manager, the Brand Activity Manager is responsible for the development and execution of BTL activities such as POS, promotions, events, and sponsorships on all brands (including partners) to ensure objectives are achieved;
• Work collaboratively with National Brand Managers (NBM), internal departments, agencies and suppliers to ensure flawless execution;
• Execute activity within allocated budgets;
• Track industry trends, competitive activity and actively monitor brand performances through continuous trade presence;
• Populate and maintain BTL information (eSMAC) on the intranet in a timely fashion;
• Update the TMM on programming changes in order to ensure activity is accurately captured in the demand planning;
• Maintain compliance with Canadian advertising law, standards, and liquor board regulations;
• Recommend and implement continuous improvement and MUDA reduction practices;
• Participate in special projects as required;
• Evaluate marketing activity performance and effectiveness.

*Adhering to the food safety required as per job duties and reporting non conformities.

Requirements:

• Post-secondary education in Marketing or related business field;
• Minimum 3 years of experience in marketing or trade marketing;
• Experience in a consumer packaged goods environment (CPG) considered an asset;
• Excellent project management, and organization skills;
• Excellent communication skills, both verbal and written;
• Ability to work effectively on multiple teams;
• Strong computer skills, including Excel, Word, PowerPoint, Outlook;
• Ability to support and project values compatible with the organization;
• Acceptable criminal check and credit check.

In accordance with the Accessibility for Ontarians with Disabilities Act, 2005 and the Ontario Human Rights Code, accommodation will be provided to candidates with disabilities during the recruitment and selection process. If you are invited to participate in the process and require an accommodation, please let us know in advance.

Company:

Expected salary:

Location: Guelph, ON

Job date: Mon, 07 Jun 2021 06:18:08 GMT