Bilingual Marketing Consultant, Social Media

Job title: Bilingual Marketing Consultant, Social Media

Job description: You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You’ll work with dynamic colleagues – experts in their fields – who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you’ll have new and exciting opportunities to make life brighter for our Clients – who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

Contract: 12 months

This role will be reporting to the Manager, Social Media Strategy within the Canadian Marketing team in the Client Experience Office (CXO). Staying up to date with social media trends isn’t just part of the job description, it’s a way of life for you. You spend your time convincing others what social media tools should be used to reach target audiences, and although your effective communication and collaboration skills help you influence stakeholders, your secret weapon is your ability to convert data into actionable insights. You find joy in interpreting data from social media platforms to influence the creative used, and use your creative thinking and digital expertise to craft compelling, shareable content. You understand the speed of the platforms and know what it takes to optimize a campaign in real time for conversions and to drive profitable ROI.

What will you do:

Manage paid activities across all social media channels for the Sun Life brand (Facebook, LinkedIn, Twitter, Instagram, Pinterest, etc).

Manage Sun Life Canada’s organic content calendar and work with internal contributors

Use Excel and Adobe Analytics daily to gather data for creating visually appealing and easy to understand dashboards

Provide interpretation, guidance and recommendations to optimize the end-to-end campaign (including segments, creative, content, networks, channels, tactics, etc) on an ongoing basis

Deliver detailed and actionable insights and strategic recommendations on social media tactics

What do you need to succeed:

Ability to speak and write in English and French (you need to be able to work 50% of your time in french)

University or college degree in Business, Communications, digital marketing, or related fields

3 years experience in paid social media marketing (Facebook Ads Manager)

3 years experience in managing a large brand for reputational risks

1-3 years experiedashboard creation and reporting

Experience with managing social communities: developing, leading and executing social media strategies and analyzing and reporting results

Experience managing campaign budgets

Ability to demonstrate hands on experience for the required key platforms: Facebook business manager, Instagram, LinkedIn, Twitter, Pinterest, Hootsuite, Brandwatch, and Adobe Analytics

Solid project management skills

Stay on top of industry trends and all applicable technologies, including developments in – Ad Display, Social media, and digital consumer behavior

Previous Digital Marketing agency experience is an asset

What’s in it for you:

Being part of our journey in developing the next greatest digital experience

Named 2021 Best Places to work by Glassdoor

Balance your work and life by scheduling your day around your priorities and what’s important to you

Ability to work from home

The Base Pay range is for the primary location for which the job is posted. It may vary depending on the work location of the successful candidate or other factors. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance. Certain sales focused roles have sales incentive plans based on individual or group sales results.

Diversity and inclusion have always been at the core of our values at Sun Life. A diverse workforce with wide perspectives and creative ideas benefits our clients, the communities where we operate and all of us as colleagues. We welcome applications from qualified individuals from all backgrounds.

Persons with disabilities who need accommodation in the application process or those needing job postings in an alternative format may e-mail a request to .

At Sun Life we strive to create a flexible work environment where our employees are empowered to do their best work. Several flexible work options are available and can be discussed throughout the selection process depending on the role requirements and individual needs.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

Salary Range: 47 400/ – 77 600/

Job Category: Marketing

Posting End Date: 24/09/2021

Company: Sun Life Financial

Expected salary: $47400 per year

Location: Waterloo, ON

Job date: Thu, 16 Sep 2021 04:50:06 GMT

Job Source: Careerjet.ca

Click Here to Apply