Director – Influencer Marketing
Job Overview
Job title: Director – Influencer Marketing
Job description: Influencer Marketing Specialist / Manager
As one of the fastest-growing startup companies in Canada, Transformer Table has championed customer service and client satisfaction. Since its incorporation in 2016, Transformer Table has grown exponentially, building a client base worldwide. We are only just beginning: working with retailers such as Costco, Staples & Homesense, appearances on Dragons Den QC & Canada, presence at hundreds of trade shows across North America, and over 7M funded on Kickstarter, the opportunity to join our team isn’t one you want to miss.
The Influencer Marketing Specialist / Manager will be responsible for developing and executing influencer marketing campaigns for Transformer Table across social media channels.
Influencer Marketing Specialist – Responsibilities:
Influencer marketing: Develop and execute influencer marketing and affiliate marketing strategies and creative campaigns for all platforms (Instagram, Facebook, TikTok, YouTube, Pinterest), identify and build relationships with prominent influencers using Grin (or similar software) Influencer Marketing Software, negotiate fair compensation or product for content, and ensure the relevant agreements & contracts are in place
Project management skills: Effectively manage influencer campaigns, create and communicate campaign briefs to the influencers, approve all influencer content before it goes live to ensure brand alignment, ensure that influencer deliverables are delivered on time, to a high standard
Campaign Analysis: Analyse the end of campaign performance, coming back to the campaign objectives and business goals, and identifying successes and areas for improvement. Keeping track of KPIs and reports
Industry Analysis: Research relevant industry experts, competitors, target audience and users, brainstorm new, creative approaches to influencer campaigns, keep abreast of emerging trends, technologies and influencers
Team work: Work closely with Transformer Table Marketing Media team to create and coordinate influencer marketing strategies that work across different channels
Influencer Marketing Specialist – Requirements:
-Diploma or Bachelor degree in Public Relations, Marketing, or Communications
-2-4 year’s experience in Social Media Marketing or Influencer marketing
-Proven track record in outreach campaign strategies
-Passion for social media
-Ability to grasp future trends in social media and act proactively
-Knowledge of Grin software is a plus
-Strong organizational and time management skills
-Outstanding project management skills
-Detail oriented
-Excellent interpersonal and relationship building skills
-Strong verbal and written English communication skills
-Ability to multitask and work in a fast paced environment
-Collaborative work-ethic/team player
-Creative thinker with a strategic mindset
Salary benefits : Bonis
Transformer Table
Founded in 2016 by a group of passionate entrepreneurs, Transformer Table is a young dynamic company based out of Montreal. Transformer Table works in the multifunctional and space-saving furniture industry. We primarily work as an e-commerce…
Company: Transformer Table
Expected salary: $50000 – 80000 per year
Location: Dorval, QC
Job date: Sat, 06 Nov 2021 08:05:11 GMT
Job Source: Careerjet.ca