Marketing Advisor (era)

Job title: Marketing Advisor (era)

Job description: Come make a difference in a modern city, in full expansion, which is committed to its citizens. An environment where your creativity contributes to the realization of great stimulating projects promoting the well-being of the Lavallois. In addition to providing you with career opportunities, you will be part of a large public organization with human dimension. The Communications and Marketing Department is looking for a:

Marketing advisor

Permanent position

The challenges waiting for you:

Under the authority of the immediate superior, you are responsible for elaborating Marketing and promotional strategies and media plans for advertising campaigns for target audiences in the city and to offer production schedules.

You act as an advertising consultant. (including promotional and media tools) from your communications and internal client colleagues. You develop and implement marketing campaigns to highlight the city of Laval, its services and its programs. You make compliance with the brand image and its application rules in the tools for information, dissemination, interactive dialogue and signaling and you collaborate in the development of the city’s global media strategy.

As such, you include the responsibility of exchanging external media partners and make recommendations to your internal customers. You deploy advertising campaigns and analyze the performance of different investments to propose adjustments for future campaigns.

and more particularly:

• Plan and optimize the media mix by proposing the appropriate tools according to the objectives, targets and taking into account the allocated budgets.
• Analyze demographic data, traffic, costs and investments, solicit proposals potential advertising agreements, evaluate them and chat with partners.
• Analyze the performance of media investments, measure returns, report and make recommendations to your superior.
• Participate in the deployment of marketing strategies, objectives and initiatives to promote the City of Laval, its services and its projects.
• Work in collaboration with your colleagues and / or external agencies to develop the different tools communicati No more specifically video production, and supervising the execution of the files by ensuring compliance with budgets, quality standards and timelines in the production of graphic material.
• advises on advertising editorial. and supervises promotional messages, signatures and compliance with the standards set out in the brand guide. It ensures the process of approval of the tests produced by the agencies and the promotional campaigns service providers.

The desired profile:

• Bachelor’s degree in marketing communication or any other relevant field;
• own six (6) years of experience relevant to function;
• demonstrates A good listening capability and easily develops good interpersonal / sensitive relationships;
• is able to communicate effectively by synthesizing and popularizing information;
• to be able to take the customers’ needs and to express them;
• is recognized for its creative ideas and for its sense of innovation;
• demonstrates a good organization of organization and management management of Folders;

Here’s what weOffer

• a salary of $ 65,053.73 to $ 85,570.99 per year;
• A work schedule of 33.75 h / week;
• many benefits such as: pension fund, collective assurances, Bank of days diseases, priority access to CEP employees of the city, leave Generous and more holidays!

The city of Laval is continually looking for competent and dynamic professionals who wish to join an enterprising organization. The City is committed to providing you with a stimulating workplace!

Apply online, before July 5, 2021 by going to our website Internet:

The city of Laval applies a program to access equality employed. It values ​​diversity and invites women, visible minorities, ethnic minorities, Aboriginal people and people with disabilities to apply. For them, do not hesitate to share special arrangements. necessary, if you are invited to a selection process.

Company:

Expected salary: $65053.73 – 85570.99 per year

Location: Laval, QC

Job date: Wed, 14 Jul 2021 03:28:50 GMT

Job Source: Careerjet.ca